https://www.shirorathi.com/blog daily 0.75 2021-02-09 https://www.shirorathi.com/home daily 1.0 2023-03-27 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1612815829905-HJRHTSE6EDMNC3YG9UBN/Shiro-Rathi-Website.jpg Home_ShiroRathi - I’m Shrikrishna Rathi Digital Marketing Specialist based in Boston. Making communication simple and brand more discoverable. https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613023405527-SVX8V0EHL7PQDW704MOP/Handsome%21.png Home_ShiroRathi https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613027005074-Y8DP3HTDWZ792VMP5C5X/Shiro_Rathi_Youtube_Icon%2B.jpg Home_ShiroRathi https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613026534020-VZ3OD2H2NBO0XIXBCZNF/1.jpg Home_ShiroRathi https://www.shirorathi.com/videos daily 0.75 2021-03-08 https://www.shirorathi.com/contact daily 0.75 2021-02-15 https://www.shirorathi.com/about daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1612832786177-DIR8Y6LXBAL032ZC2TUN/shiro.media About - Everything you need to know about me. #MadeForThis https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613030693503-2XTT85SPD2LP0L3YWNE2/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%25281%2529.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613164218198-E9N7FZDEGDISB47ABMGL/Shiro-Rathi-Seth+Godin+Quotes About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613176387515-6DTND83VFII3RN0B4MHQ/My%2Bnickname%2Bis%2BShiro%2BRathi.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613173248147-HSOKL7MK2EDIW7ZNW0J1/Shiro-Rathi_Stories+.png About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613249267208-9I3EQ2UVP5FE6XNV4RCE/2.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613249656291-LQTUJRBZFCJI3T7OIX18/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%25281%2529.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613249203148-0OGF9S55WGCM4ZFXNPWJ/1.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613250423018-0595Q4XU3HY0MWR2JVVE/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%25283%2529.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613250966655-PCMFY5KEVQKLVEU1BSFT/ab146250963313c75b9415c7ea61b220.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613252625044-8T27YAVEF6GXSDMGRM51/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%25284%2529.jpg About https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613241544917-7L7YSJ1K5JY56D0YUG4O/Books%2Bfrom%2B2020.jpg About https://www.shirorathi.com/portfolio daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613360772802-9PTP14Z3J8RZ8BMITPUZ/Jaguar-F-Pace-white-India-launch.jpg Portfolio - Launch Jaguar F-Pace JLR is one of the biggest global clients for Mindshare GroupM. Digital Media Spend around 350,000 USD. I was part of the team that planned, managed, and executed the launch of the Jaguar F-Pace. https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613362569892-M2JRDO4JR04HG9BE0YJV/5a0bf797b6319.jpg Portfolio https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613361182802-DRDAGR62ZXE2MQ0U5N9I/1200px-Star_Television_logo.svg+%281%29.png Portfolio - Star Tv Network Star India is an Indian media conglomerate owned subsidiary of The Walt Disney Company. It broadcasts a programming network of 60 channels in eight languages with a reach of 790 million users monthly. As a part of the team I planned, managed, and executed a media spend of around 475,000 USD. https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1614013801723-1GS7E0O417FBJM7RC9IU/Boston-Private-Logo-Shiro-rathi-Website.jpg Portfolio https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613366180934-L6KIS4RW240A5M2D6ZDS/ar-bank.jpg Portfolio https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613366339920-G2C05JQTT4MZPXTZ2Q4G/MoCC%25252B-1.jpg Portfolio https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613366065570-O3S7ZJI0OSUMH43WIE32/BB-AppIcon.png Portfolio https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613370636387-T3U8MOT5C1SNTUXCGD8H/VailIde_Logo Portfolio https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613371739798-SM32ELU7WC1OMZQEAR5U/Untitled%252Bdesign%252B%2525281%252529.jpg Portfolio https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613370808889-938FM075CLSNR15QRC56/Dr.Kris.gif Portfolio https://www.shirorathi.com/jaguarlandroverfpace-launch daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613372256210-JOVHL72BM9BOQC73D5ZV/JLR-corporate.png JaguarLandrover-Fpace Launch - Jaguar Landrover Role - Digital Media Planner & Buyer Timeline - 1.5 years https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613373915327-A9YTWZIIQJ4D2FQXW7X8/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%25285%2529.jpg JaguarLandrover-Fpace Launch https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613380451681-XD1ZP6OGW7C4AWWA5TBQ/ShiroRathi-At-JaguarFpace-Launch JaguarLandrover-Fpace Launch - Launch day Event #TeamMindshare https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613424088416-5GNLR2IUQIQRNQPYYG9U/Jaguar_F-Pace_Launch.jpg JaguarLandrover-Fpace Launch https://www.shirorathi.com/startv daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613381635210-SJYS3HTHYEV5SA8U13TW/1200px-Star_Television_logo.svg.png StarTV https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613424618601-X8FGN9FA56F8G3NPKGH2/.jpg StarTV https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613419680089-69XYZ9MGC7BDB2YCINE7/StarPlus-Rebranding.jpg StarTV https://www.shirorathi.com/hsbc daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613426036194-L7DQULY73BBY2EABRE5L/HSBC.jpg HSBC https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613428495933-LDWCHE9C2QEOIW04PZYK/My+nickname+is+Shiro+Rathi+%289%29.jpg HSBC - Projects Singed Under NDA I have worked on projects related to commercial banking and retail banking for HSBC. I won't be able to show any details under NDA. However, I am happy to discuss my work and process in person. https://www.shirorathi.com/bluebike-project daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613431569040-JIK1YHAYYNGAYXAZC10G/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%252810%2529.jpg Bluebike https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613582410222-JVN7VHO2DQVPL6QMZ205/KJ+Analysis+%281%29.jpg Bluebike KJ Analysis based on user scenario & notes. https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613434062761-MU8YG10WRIXH8W927QKY/Mobile-Persona.jpg Bluebike https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613435931370-9S5DNSYDG123NTLEZAIM/Mobile-Persona+%281%29.jpg Bluebike https://www.shirorathi.com/drlee daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613934913996-TPNVKS6D8FWFF50JT9TB/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%252815%2529.jpg Dr.Lee https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613940197246-WBTFD9D1622TA8GK6ICE/Blue%2Band%2BWhite%2BSWOT%2BAnalysis%2BChart%2BPresentation%2B%25281%2529.jpg Dr.Lee https://www.shirorathi.com/validide daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613941798342-R9QU1OBFZ7OAWRCIBM6V/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%252816%2529.jpg ValiIde https://www.shirorathi.com/moveonwithchachas daily 0.75 2021-02-27 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613626119226-AF7OV7SZC2E3VJ5WAUFR/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%252811%2529.jpg MoveonwithChaCha's https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613785461133-17WTUQC8PCQB9EE4Y22B/Mobile-Persona+%282%29.jpg MoveonwithChaCha's https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613786305101-X6JW825NWSA678KJG7Z2/Screen+Shot+2021-02-19+at+8.58.04+PM.png MoveonwithChaCha's https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613783426897-XMCI84P0P6QF6M4PLJ40/Blue%2Band%2BWhite%2BSWOT%2BAnalysis%2BChart%2BPresentation.jpg MoveonwithChaCha's https://www.shirorathi.com/ar-banking daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613585368803-EHPHS1GV2ROU9O3383OB/ArBanking AR-Banking https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613598065188-33QO2GZ5IOON4OGOXA5B/KJ+Analysis+%282%29.jpg AR-Banking https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613602025616-Z8Q7IJHK333DR70H33O0/KJ+Analysis+%283%29.jpg AR-Banking https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613607480707-O1N1II9QV9TFQTOZYPS4/2.jpg AR-Banking https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613607436937-K9SL8W7WH794EVJ6NQDC/1.jpg AR-Banking https://www.shirorathi.com/bostonflourist daily 0.75 2021-02-26 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613787849475-Z3LK6ZK26I44GI6QSXGI/My%2Bnickname%2Bis%2BShiro%2BRathi%2B%252814%2529.jpg BostonFlourist https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613795889342-CTDZWT3PA7N5EX9Z7EIB/Boston_Rose_Flourist BostonFlourist https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613803462447-W1GEPSFV1VY8BQ8PNV0R/Screen+Shot+2021-02-20+at+1.14.14+AM.png BostonFlourist https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613798833009-KC7TZRO0GR9SJXO1M789/Mobile-Persona+%283%29.jpg BostonFlourist https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613803370542-FN6KO41JCHOXB666HDIF/Screen+Shot+2021-02-20+at+1.13.58+AM.png BostonFlourist https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613800170493-SYTAYWC7EOG254RXUR9Z/Mobile-Persona+%285%29.jpg BostonFlourist https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1613800084199-VCJ13XK2SO5OXPOY89NE/Mobile-Persona+%284%29.jpg BostonFlourist https://www.shirorathi.com/links daily 0.75 2021-03-01 https://images.squarespace-cdn.com/content/v1/601c66f66712df0c2f9355d1/1614112692857-GDAPVGMWJ1DG8W4ZHSVI/Copy%2Bof%2BShiro%2BRathi%2B%25282%2529.jpg LandingPage_Shirorathi https://www.shirorathi.com/examplepreview daily 0.75 2021-03-08